SABC Mobile is back with a bang

SABC Mobile is back with a bang

After a lengthy break, SABC Mobile is back with a bang and ready to assist SABC platforms to boost viewer participation via SMS and other mobile channels.

The new Mobile department forms part of the recently launched AD-VENTURE business unit, which seeks to add value and generate non-traditional revenue streams for the SABC.

Some of the services offered by SABC Mobile include:

• Conceptualization of Mobile VAS campaign mechanics.
• Development of a Mobile VAS strategy for client brands.

• Creative integration of mobile/traditional media elements.
• Structuring and negotiating optimum revenue-share deals.

• Procurement of best-of-breed mobile (WASP) platforms and solutions.
• Professional project management of campaign deliverables.

• On-going status reporting and feedback during campaign.
• Post-campaign reporting, analysis and revenue distribution.

• Consumer protection and privacy compliance advice.
• Promotional competition management and WASPA compliance.

For more information about the services offered by SABC mobile, contact Shanitha Singh on (011) 714 6461. stay tuned to the intercom update to stand a chance to win a Samsung S9 or airtime

By Lebohang Sekete

Picture: Lungelo Mbulwana