Tuesday 18th September on SABC1 at 13h30.

We have tools at our disposal which are revolutionizing our social and economic environment. Mobile and online social media sites are a good example of how the new tools can be used and show the great potential that the internet, mobile, email and broadband infrastructure have to offer.

The internet has become a great source of entertainment with many services available. As well as social networks, some of the most popular online entertainment services include online magazines, blogs, online dating, online music and online video. In the next few years the global entertainment and publishing industry (online and offline) is expected to be worth a couple of trillion dollars.

Social media sites such as facebook, MySpace, LinkedIn, twitter, YouTube, Wikipedia etc have all brought new innovations to the digital media landscape. Online video in particular is becoming recognized as a powerful format for entertainment, communication and providing an enhanced online experience.  On Tuesday 18 September Shift will talk about online media and its growth. Our guests range from a blogger, online magazine, internet radio station, online television channel. In studio we will have Mbali Mlotshwa who is known as Precious from Tshisa on SABC1; Mbali will talk to us about her blog called Simply Enhle. We will also have Vicus and Victor; Vicus is a singer and was discovered through YouTube. This episode of Shift shows how we can use the internet positively and how to start an online business.

Join us on facebook, tell us: Do you think that having an online presence is the future if you want to be successful in your different ventures? What do you think of people who are becoming famous for having a strong online presence?  You can also write to us at shift@sabc.co.za

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